Case Study: A Patient-Centered Digital Experience for Advanced Prosthetics

Client: Advanced Prosthetics
Website: https://www.advancedpro.biz/
Location: North & South Carolina
Industry: Prosthetics & Orthotics
Platform: Remedy CMS
Launched: June 2025
Services Provided: UX/UI Design, Content Strategy & SEO, Custom Web Development, Mobile Optimization

Overview

Advanced Prosthetics is a trusted provider of high-quality prosthetic and orthotic care, offering customized solutions to help patients regain mobility and independence. As the organization continued to grow and expand its patient base, its outdated website no longer reflected the level of innovation and care it delivered in-person.

The Advanced Prosthetics team partnered with our agency to completely reimagine its digital presence using the Remedy CMS platform—transforming its website into a modern, patient-centered digital front door.

Goals & Objectives

The primary goals for this website redesign were:

• Improve user experience for both new and returning patients.
• Modernize the design to reflect the practice’s professionalism and technological capabilities.
• Optimize content for search engines and patient accessibility.
• Ensure mobile responsiveness for on-the-go access.
• Simplify website management for internal staff using Remedy CMS.
• Evaluate compliance with ADA, HIPAA, and data privacy regulations
• Provide scalability & support for long-term client success

Approach & Process

User Research & Discovery

We began the project with stakeholder interviews and a competitive audit of other prosthetic and orthotic providers. This helped us identify key user personas, common patient questions, and navigation pain points.

Our research revealed the importance of building trust with prospective patients and referral sources through clear, compassionate messaging and accessible, informative content.

UX/UI Strategy & Design

Based on our findings, we developed a streamlined site architecture that prioritized the patient journey:

• A simplified main menu makes it easy to find critical information such as Clinicians & Care Providers, Office Locations and core Products & Services.
  
• Prominent calls to action guide users toward scheduling a consultation or contacting the team.
• Trust-building elements like patient testimonials, clinical imagery, and care team bios were woven throughout the design.

Using Remedy CMS’s flexible layout components and pre-built design templates, we were able to create a clean, modern look that could easily scale as the practice grows—without sacrificing performance or usability.

Content Overhaul for SEO & Patient Clarity

Our content strategy team rewrote nearly every page of the site with two goals in mind: improving SEO performance and making the content more patient-friendly.

• Service pages were rewritten to include clear, plain-language descriptions of each prosthetic and orthotic solution, along with FAQs and visual aids.
• Metadata, headers, and internal linking structures were optimized to support local SEO and improve crawlability.
• The homepage was restructured to highlight Advanced Prosthetics’ expertise, compassionate care, and cutting-edge technology in an approachable tone.

Mobile-First Development

Recognizing that many users access healthcare websites on their phones, we focused on building a fully responsive, mobile-optimized experience. Every template was tested across devices and screen sizes to ensure intuitive navigation and fast load times.

Thanks to Remedy CMS’s responsive design tools, the mobile site offers the same rich content and functionality as the desktop version—no compromise necessary.

Results & Outcomes

While early in the launch, the new Advanced Prosthetics website has already shown promising signs of success:

• Improved engagement: Lower bounce rates and longer session durations compared to the previous site.
• Higher visibility: Enhanced keyword rankings and organic traffic growth from the revised content and SEO improvements.
• Streamlined updates: Administrators & practices managers now enjoy an intuitive CMS interface for making content changes and adding new services as needed.
• Positive feedback: Patients and referring providers have praised the site’s clarity, professionalism, and ease of use.

Conclusion

The new Advanced Prosthetics website exemplifies what’s possible when thoughtful strategy, patient-centered design, and a powerful platform like Remedy CMS come together. The result is more than just a website—it’s a trusted extension of the care experience.

Looking to modernize your healthcare website? Contact us to learn how E-dreamz can help your practice create a stronger digital presence.

Contact us today to schedule a demo.